Since 1946, Frederick’s of Hollywood has empowered women to feel beautiful and glamorous in a way no one else can. Having Introduced black lingerie, the push-up bra and the padded bra, they have earned a place as one of the leading innovators of women’s apparel. Today, the luxurious offerings in their collection are trendsetting yet utterly timeless. As iconic and innovative as ever—yet they’ve never looked more modern.
+ more